Fortune and Frame Press Clip Designs
Graphic Design
Throughout the summer of 2021, I completed an internship with Fortune and Frame under their parent company, Channel V Media. Fortune and Frame is a jewelry company that specializes in lockets that hold fortune cookie inspired messages. While interning at the company, I designed a series of press clips that were printed, framed, and displayed in trade shows and retail stores.
What is a Press Clip?
Press clips are tools used in public relations to highlight and condense information that is stated in a news article, journal, or magazine. In the case of Fortune and Frame, I would often pull quotes about the company's jewelry from articles featuring 40, sometimes even 50 different jewelry pieces. To create the press clip, I take important information such as the publication, author, featured images and jewelry pieces, and finally a brief quote or blurb from the article, before compiling all of the information together in a small index-card sized image.
Press Clip Designs
